第181期
【提问有奖】ETH2.0如何赋能去中心化广告网络?

嘉宾 Ivo Georgiev

关于AdEx Network:AdEx Network是旨在改善在线广告业低效问题的新一代解决方案。AdEx起源于2017年,起始于一个去中心化的广告交易平台,目前已逐步发展成为一个提供完整的广告空间/时间、交易广告投放验证和证明的协议。AdEx网络内可追踪发布者、广告商和终端用户之间的所有互动。AdEx网络在以太坊上利用超速度二层支付渠道进行微支…

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  • pGPQ7FTl 水手 发表于2020-11-20 18:59:28
    DeFi vs CeFi的辩论似乎从未停止。有部分人认为根据DeFi“去中心化的宗旨”,当发生黑客入侵时,向黑客发起追讨或者法律诉讼的应该是 DeFi 用户,而不是开发者;但DeFi用户过于分散到最后还是由开发者带头进行追讨,这和CeFi没有区别。对此你怎么看?MakerDAO创始人Christensen认为DeFi想要进一步发展需要CeFi的协助,且两者最终将合并,你们赞同这个想法吗?
    目前DeFi协议之间的可组合性使其复杂性超越了成熟度。V神也在推特表示目前DeFi产品有越来越复杂的趋势,对此你们怎么看?又如何在二者之间均衡?
    AMA官方翻译小助手 船员 回复pGPQ7FTl 发表于2020-11-24 16:43:11
    发起追讨或诉诸法律,这种想法在DeFi可能行不通。原因很简单:DeFi是无许可、去中心化的。DeFi的整个理念就是去除金融产品的法律束缚。随之而来的问题就是被黑客入侵而无处投诉。
    在CeFi,如果有黑客入侵,追回资金的希望更大一点。但您必须经历KYC的程序,机会也比DeFi少。
    简而言之:DeFi的风险更大,但也更强大。
    是的!去中心化是DeFi的绝佳途径,因为现在这更容易,对用户也更友好。
    DeFi之路充满了种种实验。因此,非常复杂是很正常的。但是,随着想法日渐明晰,未来会有更多项目,它们从技术角度看非常简单,但可以提供巨大价值。例如,Uniswap就非常简单,它还能提供交易功能;AdEx Staking也不复杂,质押者可以获得很好的年化收益和投资回报。
    Ivo Georgiev 水手 回复pGPQ7FTl 发表于2020-11-24 16:06:32 嘉宾
    The idea of filing a claim or taking legal actions is not something that goes well with DeFi simply because DeFi is permissionless and decentralized - the whole idea of DeFi is to strip financial products of the legal burden. This comes with the risk of getting hacked and not being able to file a complaint.
    In CeFi, you have a better chance of getting your money back if there is a hack, but you will have to do KYC and you will have less opportunities than in DeFi.
    In short, DeFi is riskier but more powerful.
    Yes! Centralized finance is a great gateway to DeFi because it’s easier and more user friendly right now.
    DeFi is all about experiments - so it’s normal that it will become very complex. But as ideas get more refined and clear, we will see more projects that are very simple from a technical perspective but provide great value - for example, Uniswap is very simple but it provides trading, and the AdEx staking is also very simple but it’s able to provide good APY/ROI for stakers.
  • 三生三世一人 水手 发表于2020-11-20 19:03:54
    AdEx Network发布了ADX作为治理令牌。在AdEx Network生态系统中,其效用和收益是什么?有多少供应?如何分配?AdEx Network在本月发起了第一次社区治理投票!那么用户可以在什么问题上发表评论和投票?
    AMA官方翻译小助手 船员 回复三生三世一人 发表于2020-11-24 16:46:43

    您可以前往我们的博客,了解所有关于ADX-积分通证的信息。简单来说,在ADX积分池中质押 $ADX通证而获得的ADX-积分通证数量有限,只有2500万个。当您解绑staking时,您就会拿回$ADX,相应的ADX积分也就销毁了。用户可在关乎AdEx Network发展的议题上进行投票。

    AdEx治理目前用于确定staking相关标准,例如奖励应该是多少、锁定时间等。在不久的将来,它还可以用于确定协议参数,例如广告的最短/最长持续时间。


    Ivo Georgiev 水手 回复三生三世一人 发表于2020-11-24 16:07:27 嘉宾
    You can learn all about the ADX-LOYALTY token on our blog, since there is a lot of information. However, in a nutshell there is a limited amount of 25 Million ADX-LOYATLY tokens that can be claimed for staking $ADX tokens in the ADX Loyalty pool. When unbonding your stake, you get your $ADX back and the ADX-LOYALTY you had is burned. Users will be allowed to vote in areas regarding the development of AdEx Network.
    AdEx governance is currently used to determine staking parameters such as how much the staking rewards should be, lockup times and etc. In near future it can also be used to determine protocol parameters such as ad campaign min/max duration
  • 应对这个巨大的加密市场的AdEx Network策略是什么?我的意思是与投资者打交道,以继续其在AdEx Network上的交易,增加新社区和增加市场流动性。此外,您对2020年和2021年的目标是什么?AdEx Network的DeFi对新用户的友好程度如何?
    AMA官方翻译小助手 船员 回复冲冲冲的小韭菜 发表于2020-11-24 16:47:58

    我们会定期发布开发更新和技术路线图,支持者可以了解我们的计划,您可以在此查看最新进展。Staking路线图更新在此。我们AdEx Network的DeFi产品对新用户非常友好。我们经常维护并丰富“用户帮助”,也会发布每个新功能的教程和演练。最重要的是,AdEx Network的产品的用户界面设计非常友好。

    Ivo Georgiev 水手 回复冲冲冲的小韭菜 发表于2020-11-24 16:34:34 嘉宾

    We regularly post development updates and technical roadmap to familiarize our supporters with our plans, you can check the last one here and our latest staking roadmap update can be seen here.

    We believe AdEx Network’s DeFi products are pretty friendly to new users - we constantly maintain a rich help section and we publish tutorials and walkthroughs on every new feature we publish. On top of that AdEx Network’s products have a very user friendly UI design.

    Ivo Georgiev 水手 回复冲冲冲的小韭菜 发表于2020-11-24 16:34:16 嘉宾

    We regularly post development updates and technical roadmap to familiarize our supporters with our plans, you can check the last one here and our latest staking roadmap update can be seen here.

    We believe AdEx Network’s DeFi products are pretty friendly to new users - we constantly maintain a rich help section and we publish tutorials and walkthroughs on every new feature we publish. On top of that AdEx Network’s products have a very user friendly UI design.

  • 糖果盒 海盗王 发表于2020-11-20 19:23:29
    币圈自媒体已经很多了,项目方如何抢流?
    AMA官方翻译小助手 船员 回复糖果盒 发表于2020-11-24 16:48:28
    AdEx Network的产品是目前最优秀的加密广告网络,我们将继续将其发展,为传统广告网络提供去中心化的、无需信任的替代方案。
    Ivo Georgiev 水手 回复糖果盒 发表于2020-11-24 16:38:56 嘉宾
    We believe that AdEx Network’s product is the best crypto display ad network up to date and we will continuously grow it and offer a decentralized and trustless alternative to traditional ad networks.
  • Ashsv 副船长 发表于2020-11-20 19:30:36
    1、AdEx网络是采用社群治理的去中心化广告网络,持有ADX代币的质押者可以获取治理权,决定项目今后的发展方向是吗? 2、ADX代币总量多少?分发机制是怎样的?有锁仓计划吗?项目团队留多少?多少分配给社区贡献者? 3、ADX持有者除了获得治理投票权,参与质押获取收益外,项目方还会有给ADX代币更多赋能吗?
    AMA官方翻译小助手 船员 回复Ashsv 发表于2020-11-24 16:50:41

    1.在AdEx Network的治理系统中,社群和ADX持币者能够参与关乎未来的重要决策。但这并不意味着社群可以左右AdEx的全部事项。事关公司发展进程的重要决策会交给AdEx Network的管理层。

    2.您可以在CoinMarkets上查看当前的ADX通证数量。目前有1.14亿个ADX通证在流通中。您可以在各大交易所购买ADX,或通过在我们的staking门户网站上质押或农耕ADX,从而获得更多通证。

    新的ADX以相对较低的比例投放进入TOM池和积分池,每年约为10%-20%,具体取决于治理投票的结果。

    ADX最初是在2017年以ICO的形式销售的,有两年的等待期,现在已经结束了。而AdEx公司持有的全部通证仍锁定在Balancer池中。

    3.我们认为,这些用例已经充分为ADX赋能。但以后我们可能还会为广告发出者增加ADX质押,从而获得更高的收入。

    Ivo Georgiev 水手 回复Ashsv 发表于2020-11-24 16:43:38 嘉宾
    1. AdEx Network’s governance system enables our community and ADX token holders to participate in important decisions for our future, but that doesn’t mean that the community can influence everything about AdEx - the important decisions about the course of the development of the company are delegated to AdEx Network’s management.
    2.
    You can check the current amount of ADX tokens on Coinmarketcap - there are currently 114 Million ADX tokens in circulation. You can buy ADX tokens on major exchanges or get more ADX by staking ADX or farming ADX on our Staking portal.

    New ADX is distributed to stakers in the Tom pool and loyalty pools at a relatively low rate at around 10-20% per year depending on governance votes.

    ADX was initially distributed in an ICO in 2017, and there was a 2 years vesting period that is now over. However, all the tokens that the AdEx company holds are still locked in it’s multisig and on the Balancer pool.

    3. We believe those use cases already bring a lot of utility for ADX, but later down the line we may also add ADX staking for publishers that results in higher revenue.

  • 半亩田 副船长 发表于2020-11-20 20:56:42
    1、AdEx去中心化广告交易平台和传统在线广告相比有哪些优势及不足? 2、AdEx Network是如何解决低效、广告欺诈还有隐私等一系列问题的? 3、AdEx Network的目标受众是哪些? 4、ADX代币前十名持仓地址占89%,前二十名持仓地址占98%,是不是持仓比例太过集中了? 5、AdEx Network采用社群治理,通过持有ADX通证获取治理投票权,可持仓比例高度集中,是如何体现社区治理的? 6、AdEx布局在以太坊上,以太坊拥堵及高昂的Gas费成为项目发展瓶颈,ETH2.0实现分片解决拥堵还有好长一段路要走,AdEx会考虑选择对接现有成熟的Layer2解决方案吗?
    AMA官方翻译小助手 船员 回复半亩田 发表于2020-11-24 16:52:15
    1.AdEx的优点:更好(无需信任)的报告机制,在以太网络上写入的通用数据。通过支付渠道可以更快地按展示次数付款(小额支付)。
    缺点:暂时的缺点-我们的规模还没有很大。到目前为止,我们的目标范围相比传统网络还比较有限。对于传统广告主和媒体方来说,加密技术可能还并非通俗易懂。不过,随着我们的产品进一步开发,所有这些缺点都会得以解决
    3.目前为止,我们与其他需要新营销渠道营销的加密项目合作得很好。此外,我们还在积极寻找那些在传统网络上受到审查的企业--比如博彩和成人产业。而且我们一直与VPN提供商合作融洽。
    4.随着我们项目的发展、不断推出的各种ADX激励措施,我们也在努力提高人们对ADX通证的认识,并吸引更多人购买、持有和交易ADX。我们坚信,越来越多的人会开始使用ADX,销售量也会因而改变。
    5.只要有ADX通证,人人都可以参与治理。这些通证目前在各大交易所自由交易,供应量绰绰有余。此外,许多集中的ADX通证持有在AdEx公司手中,我们并不参与治理,社群还是拥有治理权。
    6.AdEx在区块链上并没有一成不变的选择,即我们在编写协议时并不依赖于特定的区块链。如果有更好的解决方案,或者区块链可以解决以太坊的全部问题,我们可能也会换个解决方案。话虽如此,就目前而言,我们依然坚持使用以太坊。
    Ivo Georgiev 水手 回复半亩田 发表于2020-11-24 16:46:05 嘉宾
    1. Advantages: better (trustless) reporting, immutable data written on the Ethereum network. Much faster payments per impression (micropayments) through payment channels.
    Disadvantages: Mainly temporary - we are not that big yet, our targeting is more limited compared to traditional networks so far. Working with crypto may still be confusing for traditional advertisers and publishers. However, all these disadvantages will fade away in time as we develop further our product.
    3. So far we’ve been working well with other crypto projects that need new marketing channels to spread their messages. Further, we are looking for “underserved” businesses that are censored on traditional networks - such as gambling and the adult industry. We’ve been working well with VPN providers
    4. With the development of our project and the various ADX incentives we are introducing we are trying to raise more awareness on the ADX token and get more people to buy, hold and trade it. We believe that more and more people will start using ADX and the distribution numbers will change.
    5. Everyone can take part in governance as long as they simply acquire ADX tokens - they are freely traded on major exchanges and supply is more than enough. Additionally, a lot of the concentrated ADX tokens belong to the company AdEx and we don’t take part in governance, allowing it to be decided by our community.
    6. AdEx is blockchain-agnostic, meaning that we wrote the protocol to not rely on a particular blockchain. If there is a better solution and or a blockchain that solves all of Ethereum’s problems, we might switch. However, for now we stick to Ethereum.
  • cncoin 船长 发表于2020-11-20 22:30:03
    这里有几个问题 1 以太坊2.0是一个长期的过程,至少还得发展几年才能完善,请问在2.0还没完善的这段时间,你们项目以什么样的方式运营?项目资金是否足够,有没有实力机构参与融资? 2 关于去中心化的广告,之前以太坊上也有类似的项目,也就是你们的竞品,比如去中心化的注意力币BAT,请问你们相对有什么优势,解决了什么痛点? 3 项目目前开发进度怎么样,有什么重要的里程碑,未来几年的进度规划能否介绍下? 谢谢
    AMA官方翻译小助手 船员 回复cncoin 发表于2020-11-24 16:58:20

    1.目前我们和ETH1.0磨合的不错,所以我们并没有依赖ETH2.0.

    在2017年的众销活动中,我们已经筹集到了足够的资金进行项目的进一步开发,因此融资不是问题。我们没有机构投资或风投。

    2.BAT项目相比起我们AdEx Network有着不同的商业模式。BAT项目主要是B2B2C,而我们则是B2B。BAT主要的关注点在于激励人们观看广告,而我们则致力于优化广告投放的软件。

    3.我们会不断更新开发进展和项目技术路线图,支持者们可以及时了解我们的计划。您可以点击这里了解最新动态,点击此处了解staking的路线图更新。

    Ivo Georgiev 水手 回复cncoin 发表于2020-11-24 16:51:29 嘉宾
    1. We are currently working on Ethereum 1.0 pretty well, so we are not that dependent on waiting for Ethereum 2.0.
    We have raised enough funds on our crowdsale in 2017 to develop the project and not worry about funding. We don’t rely on institutional funding or VCs.
    2. The BAT project has a different business model than AdEx Network. While BAT is B2B2C, AdEx Network is B2B. BAT is looking more towards incentivizing people to watch ads, while AdEx is trying to deliver a well working software for ads delivery.
    3. We regularly post development updates and technical roadmap to familiarize our supporters with our plans, you can check the last one here and our latest staking roadmap update can be seen here.
  • 鲁班七号 副船长 发表于2020-11-20 22:45:47
    1、互联网线上广告的精准投放与大数据采集息息相关,而大数据采集和运用目前都被大公司寡头垄断,AdEx是如何做到突破行业垄断,把广告精准的投放到目标客户? 2、区块链公开透明,不可篡改,AdEx让区块链赋能广告,能否杜绝互联网线上广告中的商业灌水、虚假点击等欺诈呢? 3、ADX通证和ADX积分通证是什么关系?为什么AdEx Network已经拥有了ADX通证,还要搞个ADX积分通证?投票治理权为什么不直接赋能在ADX通证上?
    AMA官方翻译小助手 船员 回复鲁班七号 发表于2020-11-24 16:59:37

    2.我们目前的目标也是这样。要想彻底消灭终端广告欺诈并非易事,AdEx使用区块链技术来投放广告,就是想要消除类似商业灌水或者的诈骗链接这类情况。

    3.您可以前往我们的博客,了解所有关于ADX-积分通证的信息。简单来说,在ADX积分池中质押 $ADX通证而获得的ADX-积分通证数量有限,只有2500万个。当您解绑staking时,您就会拿回$ADX,相应的ADX积分也就销毁了。用户可在关乎AdEx Network发展的议题上进行投票。

    Ivo Georgiev 水手 回复鲁班七号 发表于2020-11-24 16:56:09 嘉宾
    2. We are trying to do that for sure. It is not easy to completely end ad fraud, but we believe that collective efforts of us and other projects will eventually find solutions to advertising’s most pressing problems.
    3. You can learn all about the ADX-LOYALTY token on our blog, since there is a lot of information. However, in a nutshell there is a limited amount of 25 Million ADX-LOYATLY tokens that can be claimed for staking $ADX tokens in the ADX Loyalty pool. When unbonding your stake, you get your $ADX back and the ADX-LOYALTY you had is burned. Users will be allowed to vote in areas regarding the development of AdEx Network.
  • 冯小狗狗 船员 发表于2020-11-21 08:35:52
    1、AdEx项目方背景可以介绍下吗?比如是哪里(国家或地区)的项目?成立时间及团队规模、核心成员及履历? 2、AdEx采用社群治理,那你们的社群及入口在哪?社群规模怎样?有中文社区吗?加入你们社群会有什么定期福利吗?比如空投等。 3、ADX发行时间、流通量和最大供应量分别是多少?ADX当初是怎么分发的?团队预留比例是多少?锁仓计划是怎么样的?ADX目前有上哪些交易所等。 4、AdEx项目开发也挺长时间了,目前进度咋样了,维持项目开发及运转资金来源是什么?是来自机构投资还是早期私募或者是ADX变现?
    AMA官方翻译小助手 船员 回复冯小狗狗 发表于2020-11-25 14:50:58

    1.您可以在我们的官网了解更加全面的信息。我们从项目一开始就在博客中不断更新文章和开发进展。关于我们的团队,AdEx总部在保加利亚索非亚,拥有一支高度专业的团队,法人实体注册在爱沙尼亚。

    2.我们的社群有两个官方频道- DiscordTelegram ,交流语言为英语。不过,只要人们有热情建立本地社群,我们也会非常鼓励。

    3.最初的ADX供应是在2017年的众售中放出。目前约有1.14亿个ADX通证在市面流通,最高上限为1.5亿个ADX。

    4.请点击此处了解ADX上市的交易所名单。

    欲知最新进展,请查看我们的官网和博客。不过,人人都可以在我们的广告平台进行注册,并了解情况。现在,该平台已经面向公众开放有一年的时间了,我们已经拥有了超过300个广告主和媒体方,日展示次数高达100万/日。我们项目的融资来源2017年的ADX通证众售活动。


    Ivo Georgiev 水手 回复冯小狗狗 发表于2020-11-24 16:58:11 嘉宾

    1. You may read our whole story on our website. On our blog we keep all articles and development updates since day one. Otherwise we are a distributed team with headquarters in Sofia, Bulgaria and legal entity registered in Estonia.

    2. There are two official channels for our community - Discord and Telegram channels. Communication is in English, but we encourage local communities if someone has the enthusiasm to develop such.

    3. There are two official channels for our community - Discord and Telegram channels. Communication is in English, but we encourage local communities if someone has the enthusiasm to develop such.

    See a full list of exchanges on which ADX is traded here.

    4. Progress can be seen on our website and our blog, but most importantly - everyone can register on our advertising platform and see how it works. The platform has been released for almost an year now and we already have more than 300 publishers and advertisers generating more than 1 Million impressions daily. The source of funding is a crowdsale of ADX tokens in 2017.

  • 长孙五秒 副船长 发表于2020-11-21 09:24:16
    1、AdEx起源于17年,也算是老项目了,我看到AdEx也搞起了DeFi,众所周知,今年DeFi大火,不少沉寂了很久的项目都蹭起了DeFi热点,来博人眼球的。AdEx涉足DeFi与当初白皮书的设计理念一致吗?还是为了迎合市场所做出的妥协? 2、Staking就目前来说,只能算小火,但随着ETH2. 0推进,Staking赛道很可能成为接下来的风口,AdEX提前在Staking上的布局,体现了项目方团队的前瞻性。请问Staking是白皮书设计的既定路线和发展方向吗? 3、以太坊2.0虽然进展有些眉目了,但项目设计难度挺大,而且不一定成功,即便能实现也不是短时间内一蹴而就的事,AdEx还有B计划吗?比如自行搭建公链或二层网络亦或多链布局。
    AMA官方翻译小助手 船员 回复长孙五秒 发表于2020-11-25 14:52:44
    1.如果我们说DeFi已经纳入到我们2017年的计划中,那是不可能的。因为在2017年,没有人听说锅或想象过DeFi。开发一个项目意味着要适应不断变化的趋势,这其实是一件好事。我们意识到,ADX通证有潜力在去中心化的广告和DeFi之间架起桥梁,那么我们就去做了。
    2.决定Staking是要晚于我们最初的白皮书。在过程中,我们看到了机会,便采取了行动。
    3.AdEx在区块链上并没有一成不变的选择,即我们在编写协议时并不依赖于特定的区块链。如果有更好的解决方案,或者区块链可以解决以太坊的全部问题,我们可能也会换个解决方案。话虽如此,就目前而言,我们依然坚持使用以太坊。
    Ivo Georgiev 水手 回复长孙五秒 发表于2020-11-24 17:32:11 嘉宾
    1. It’d be a lie if we said that DeFi was in our plans in 2017 since no one had heard of or imagined DeFi back in 2017. However, developing a project means adapting to trends on the go and we don’t see anything bad about it. We saw a good potential for bridging decentralized advertising and DeFi through our ADX token and we went for it.
    2. Staking is something that we decided to work on more recently than our original whitepaper. We saw the opportunity and acted on it.
    3. AdEx is blockchain-agnostic, meaning that we wrote the protocol to not rely on a particular blockchain. If there is a better solution and or a blockchain that solves all of Ethereum’s problems, we might switch. However, for now we stick to Ethereum.
  • EOSWindows 船员 发表于2020-11-21 10:49:32
    请问Adex network对未来中国社区发展的有什么计划吗?
    AMA官方翻译小助手 船员 回复EOSWindows 发表于2020-11-25 14:53:02
    我们一直都鼓励建立本地社群,如果有越来越多的AdEx本地社群,这是我们喜闻乐见的好事。
    Ivo Georgiev 水手 回复EOSWindows 发表于2020-11-24 17:32:53 嘉宾
    We always encourage the development of local communities and we’ll be happy if there are more local AdEx communities.
  • 明月青 船员 发表于2020-11-21 10:59:58
    请问下嘉宾,区块链极技术对于广告投放来说,最大的增益在哪里?如何鉴别去中心化广告和中心化广告?
    AMA官方翻译小助手 船员 回复明月青 发表于2020-11-25 14:53:30
    目前的广告业存在着一些共性的问题,如缺乏透明度、缺乏信任、存在广告欺诈和用户隐私泄露。虽然许多机构都致力于解决这些问题,但目前并没有一劳永逸的解决方案。而区块链技术虽然并非灵丹妙药,但我们有信心通过它来帮助解决广告业的种种低效问题。在AdEx,我们通过使用区块链,可以:减少相关方在展示广告链上的需求;通过向广告主和媒体方提供相同的、可验证的数据,从而提高彼此间的透明度;帮助广告主及早发现广告欺诈,并采取相应行动。
    中心化广告和去中心化式广告的区别主要在于信息发布和支付。在中心化广告中,所有信息都到达广告网络的中央实体,然后进行传播,从而导致广告欺诈和虚假报告。中心化广告网络还会托管广告主和媒体方的资金,而在我们这样的去中心化广告网络中,资金通过付费渠道直接在广告主和媒体方之间流动。
    Ivo Georgiev 水手 回复明月青 发表于2020-11-24 17:36:11 嘉宾
    The current advertising industry has few common problems - lack of transparency and trust, ad fraud and user privacy. While many actors are working on improving those problems, there hasn’t been a single solution to them all. While blockchain technology is no silver bullet, we believe it can pave the way to solving the inefficiencies of the ad industry. By using blockchain at AdEx: we reduce the need of many actors on the display ad chain; we improve transparency between advertisers and publishers by providing them with the same verifiable data; we try to mitigate ad fraud, by enabling advertisers to detect it early on and act accordingly.
    The difference between centralized and decentralized advertising is mainly in the distribution of information and payments. In centralized advertising, all information comes to a centralized body of the ad network and it is then being distributed, allowing for ad fraud and false reporting. Centralized ad networks also take custody of advertisers' and publishers’ funds, while in a decentralized ad network like ours, funds flow straight between advertisers and publishers through payment channels.
  • 快乐的猪猪侠 副船长 发表于2020-11-21 11:01:37
    1、AdEx去中心化广告业务面向的都是互联网线上数字广告吗?电台、电视等传统媒介广告及户外广告牌为载体的广告业务也有涉足吗? 2、如今的互联网线上数字广告生态弊病主要体现?AdEx可以解决哪些痛点? 3、现如今互联网上私人隐私都不同程度上都被大公司大数据掌控,比如微博、今日头条等都有自己的广告算法,可根据个人兴趣、行为偏好有针对性的直接推送广告到用户端,效率比盲目大范围粗犷投放高多了,AdEx在没有大数据支持前提下,如何做到广告高效精准投放? 4、AdEx在DeFi和Staking领域布局与发力,与致力于去中心化广告的核心定位有什么内在关联?
    AMA官方翻译小助手 船员 回复快乐的猪猪侠 发表于2020-11-25 14:54:30
    1.ADEX主要是一种数字广告分发协议,如有需求,它可以适应不同于广告媒体。
    3.虽然大公司确实非常精确地利用大数据瞄准用户,但这种做法也会起到反作用。人们对个人数据泄露的容忍度越来越低,具体可以参见GDPR、CCPA和其他规定。虽然我们的广告可能不像Facebook那样精准,但我们相信它更符合道德,更能保护隐私。
    4.要注意,我们的staking计划绝非空穴来风。我们的ADX持币者已验证器的声誉为担保,质押ADX通证,从而确保广告网络的稳定。Staking和广告网络紧密相关。
    Ivo Georgiev 水手 回复快乐的猪猪侠 发表于2020-11-24 17:39:39 嘉宾
    1. AdEx is mainly a protocol for the distribution of digital advertising, so if there is a case or demand, it can be adapted to different media than display advertising.
    3. While it is true that big companies target users very precisely using big data, there is a huge backlash against this practice too. People will become less and less tolerating intrusion into their personal data, see GDPR, CCPA and others. While our advertising may not be that targeted as the one by Facebook for example, we believe that it is more ethical and privacy preserving.
    4. It is important to remember that our staking initiative is not done without a reason - our ADX holders stake ADX against the reputation of validators and thus ensure stability to our ad network. Staking and the ad network are tightly intertwined.
  • 昨夜西风烈 副船长 发表于2020-11-21 11:44:58
    1、AdEx Network原生通证ADX持有者参与Staking年化收益非常高,甚至有超过50%的质押池,远超现有Staking项目平均水平,请问ADX参与Staking年化收益是怎么定的?与ADX年通胀系数设计有关是吗? 2、从持仓地址可以看出ADX筹码很集中,Staking收益率又非常之高,会进一步拉大散户与大户“贫富”差距,筹码过于集中对一个项目长期发展很不利,散户难以参与到社群治理,也不利于项目布道推广,为此AdEx团队有想过该如何解决ADX持仓过于集中的问题吗? 3、广告一直是各大互联网公司收益主要来源之一,AdEx涉足去中心化广告业务也有挺长时间了,目前经营盈利情况怎样?盈利资金除了进一步项目开发,会用来给ADX做市值管理,拉盘提升币价吗?最终币价才是投资者最关心的核心问题所在。
    AMA官方翻译小助手 船员 回复昨夜西风烈 发表于2020-11-25 14:57:00

    1.关于我们staking产品的相关数据我们都发布在我们的博客和帮助中心,如果有兴趣您可以前去了解。

    2.随着我们的产品不断开发、推出多种ADX的激励措施,我们也会让更多人认识到ADX通证,并让更多人购买、持有、交易它。我们认为,未来会有越来越多的人开始使用 ADX通证,而发出量也会相应增加,从而帮助更多零售客户获得ADX通证。

    3.关于我们网络上播放的广告相关信息披露,可以参见我们的数据页面

    我们不会花钱来干预ADX的市场价值,因为这属于价格操纵,人们不愿意看到这种情形发生。我们认为,ADX价格的变动与项目的发展紧密相关--项目规模越大,ADX通证价值越高。

    Ivo Georgiev 水手 回复昨夜西风烈 发表于2020-11-24 17:41:39 嘉宾
    1. We publish all formulae regarding our staking products on our blog posts and in our help center, so if you are interested you may check them out.
    2. With the development of our project and the various ADX incentives we are introducing we are trying to raise more awareness on the ADX token and get more people to buy, hold and trade it. We believe that more and more people will start using ADX and the distribution numbers will change and more retail users will have access to ADX.
    3. All results from the ads running on our network can be seen on our stats page.

    We won’t use funds to manage the market value of ADX since this would be price manipulation and it is not something that anyone wants or needs. We believe that the movement of the ADX price will be related to the development of the project - the more the project grows, the more expensive the ADX token will become.




  • crypto2031 副船长 发表于2020-11-21 17:00:22
    2018年开始以太坊的Layer2讲最多的事状态通道和Plasma而现在2.0讲最多的是Rollup,我想问的是如果layer2全面进入Rollup时代,状态通道怎么适应生存?我们还需要状态通道吗?
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嘉宾介绍
Ivo Georgiev

AdEx CEO

AdEx CEO
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